Gaining more trust for your online store

The online world of shopping is packed with so many different brands and options, and while this is a good thing, many buyers are concerned about their safety in the online space. As an online business owner, it’s up to you to build trust with your customers, which can prove to be quite difficult.

Unfortunately, without trust, customers won’t support your brand or buy your products online. It’s easy to see why gaining their trust is so important when you look at it from that perspective.

So how do you go about building trust? Well to start with, it requires a lot of thought and a detailed strategy to guide your approach. You also need to do research into what customers are looking for, how your store delivers and what areas can be improved.

This may sound overwhelming, but it doesn’t have to be. We’ll be sharing a few tips on how to build trust and drive more traffic to your online store.

Assess the public’s perception of your store in 4 easy steps

  1. Follow the customer journey: Log onto your website and follow it as if you were seeing it for the first time. Is it easy to use and is all the information you need easily accessible? If not, change it.
  2. Look at your analytics: Identify where your traffic is coming from as well as where you’re losing your site visitors. This will help you look into ways of keeping them interested in your site and making a sale.
  3. Ask for feedback: Get the information you need straight from the source. Reach out to your customers and find out what they like and don’t like and take it from there.
  4. Look at what your competition is doing: Look at what works and where they’re strong while learning from any mistakes that they may be making. Identify the gap and make sure you’re able to fit.

A simple plan to build a trusting relationship

With the above-mentioned data in hand, you can start building your strategy that will have customers heading to your website in no time.

  1. Assign owners: Giving people roles and responsibilities creates a sense of accountability. In addition to this, it also gives you an idea of who’s handling what task. Trust within your business will be evident in the output produced.
  2. Use a project management tool: To streamline the process, a project management tool like will help a lot. It’s make sure that everyone is on the same page while giving you the power to see what’s going on within your business with a quick glance of the dashboard.
  3. Take action: Once the plan is in place, you need to follow through on it and monitor the progress. If something doesn’t seem to be working, address it sooner rather than later and adapt accordingly.

Building trust is an ongoing process and is as much an internal process as it is an external one. It takes time and the efforts will be evident in the results.


Sign up to South Africa  – Activation or Trial Link and track time with South Africa.

Interested in uncovering CRM with then hit the link below and start your journey, partnering with Syscor all the way.

Syscor trial and activation

Signing up to in South Africa and Africa

Book a call for Pro Services in South Africa and Africa

Once you have an active account Syscor can assist with a full consulting and professional services stack, including:

  • Process design
  • Workflow design
  • Workspace builds
  • Board builds
  • Customisation
  • App integration
  • Installs
  • Training
  • Support

Syscor is a sales, installation, and support partner to, having completed many successful projects on  Thus making us very experienced.  Syscor has clients that range from Tanzanian Banks to small manufacturing businesses in South Africa, for instance. Our reach is completely continental.

Syscor’s Consulting team are all qualified to deliver a full installation and support offering, meaning we offer turn-key services.  We will gladly share any referrals, in order to give you peace of mind. So you can embark on your journey, with confidence.

For more information check out our social pages